How E-Comm Intelligence helps to drive online sales
Every E-Commerce manager is trying to understand online performance of a company. He or she should analyze the information to find answers to the questions of product visibility, buyer acquisition, conversion and sales. Continuous intelligence of these and other eCommerce KPIs ensures that the E-Commerce site is designed in the most effective way to attract the customers' attention, convert new buyers into customers, convert customers into constant purchasers and more.
To truly understand the power and importance of E-Commerce intelligence, here is a list of some key questions it helps to answer. If you'll look through it, you'll totally realize the necessity of Business Intelligence for eCommerce.