Product Information Management

Empower your E-commerce team with Brandquad's advanced product data management collaboration platform
Product Information Management (PIM)

Enhance the customer experience by facilitating product data enrichment:

  • centralize product content in one place, allowing all required teams to be able to access it
  • Aggregate digital assets in a structured manner: (product images for e-commerce teams and photographers; videos and banners for marketing teams; certificates for supply chain; POSM for trade marketing). Automate content validation to ensure compliance with business and technical rules
  • Reduce the number of errors in the product information

Accelerate time-to-market of products by automating product content management:

  • automate data export by tailoring the data to digital touchpoints' requirements
  • Find and resolve bottlenecks in the product data enrichement process to speed up content management

Improve internal data management processes and increase team productivity:

  • digitise product content creation, enrichment and export processes to allow transparency
  • Get a helicopter view on product content management processes via dashboard
  • Reduce the resources, spent on product content creation, enrichment and export
Qualitative and quantitative effects of automated data management
Improve conversion by providing full and consistent product information
56%
"A better and more complete content increase customer conversion online from 17% to 56%"
Decrease operating costs with automation
4min
"Automatic data management decreases preparation time of one SKU from 25 to 4 min (which is 20 hours per 10,000 SKU)"
Opitmize internal processes in product data management
65%
"94% of companies use Excel for the product information managment; 65% of them regulary find erorrs in data"

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